EAGLE TIMES TECHNOLOGY CO., LIMITED ("we," "us," or "our") operates the website sixpenceonline.com (the "Website"). We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website, use our services, or interact with us. By accessing or using the Website, you agree to the terms of this Privacy Policy.

If you do not agree with the terms of this Privacy Policy, please do not access or use the Website.

1. Information We Collect

We collect information about you in various ways when you use our Website. This may include personal information that can identify you, such as your name, email address, or other contact details, as well as non-personal information that does not directly identify you.

Personal Information: We may collect personal information that you voluntarily provide to us, such as:

  • Your name, email address, postal address, phone number, or other identifiers when you register for an account, subscribe to newsletters, fill out forms, or contact us via email at service@sixpenceonline.com.
  • Payment information (e.g., credit card details) if you make purchases through the Website, though we use third-party payment processors and do not store this information directly.
  • User-generated content, such as comments, reviews, or submissions you post on the Website.

Automatically Collected Information: When you visit the Website, we may automatically collect certain information about your device and usage, including:

  • Log data: IP address, browser type, operating system, referring/exit pages, date/time stamps, and clickstream data.
  • Device information: Hardware model, unique device identifiers, and mobile network information.
  • Location data: Approximate location based on your IP address, unless you provide more precise location through enabled features.

Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to enhance your experience. Cookies are small data files stored on your device that help us remember your preferences, analyze site traffic, and deliver personalized content. You can manage cookie preferences through your browser settings. For more details, see our section on Cookies below.

Information from Third Parties: We may receive information about you from third-party sources, such as social media platforms if you connect your account, or analytics providers like Google Analytics. This may include demographic data or interaction history.

We do not collect sensitive personal information (e.g., racial or ethnic origin, political opinions, religious beliefs, health data, or genetic data) unless you voluntarily provide it and it is necessary for a specific service.

2. How We Use Your Information

We use the information we collect for various purposes, including:

  • To provide, maintain, and improve the Website and our services, such as processing registrations, sending confirmations, and fulfilling requests.
  • To communicate with you, including responding to inquiries sent to service@sixpenceonline.com, sending newsletters, updates, or promotional materials (you can opt-out at any time).
  • To personalize your experience, such as recommending content or features based on your preferences and browsing history.
  • For analytics and research to understand user behavior, measure Website performance, and develop new features.
  • To ensure security and prevent fraud, such as detecting unauthorized access or monitoring for abusive activities.
  • To comply with legal obligations, enforce our terms, or protect our rights, property, or safety, as well as that of our users or others.
  • For marketing purposes, including targeted advertising on third-party sites, with your consent where required.

We may combine information from different sources to better serve you. We will not use your information for purposes materially different from those described here without notifying you.

3. Sharing Your Information

We do not sell your personal information to third parties. However, we may share your information in the following circumstances:

  • Service Providers: With third-party vendors who assist us in operating the Website, such as hosting providers, email services, payment processors, or analytics firms. These parties are contractually obligated to use your information only for the services they provide to us and to protect it.
  • Business Transfers: In connection with a merger, acquisition, reorganization, or sale of assets, your information may be transferred to the new owner.
  • Legal Requirements: If required by law, such as in response to a subpoena, court order, or government request, or to comply with applicable laws in Hong Kong or other jurisdictions.
  • Affiliates: With our affiliates or subsidiaries for internal business purposes.
  • With Your Consent: For any other purpose with your explicit consent.

We may also share aggregated or anonymized data that does not identify you personally for research, marketing, or other purposes.

4. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, use, alteration, or destruction. For example, we use encryption for data transmission (e.g., SSL/TLS), access controls, and regular security audits. Our address at Room 602, 6th Floor, Qiru Commercial Building, No. 2C Yat Tung Street, Mong Kok, Kowloon, Hong Kong, serves as our operational base where we manage these measures.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials.

In the event of a data breach, we will notify affected users and relevant authorities as required by law.

5. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Update or correct inaccurate information.
  • Deletion: Request deletion of your information, subject to legal obligations.
  • Opt-Out: Unsubscribe from marketing communications or object to certain processing.
  • Portability: Receive your data in a structured, commonly used format.
  • Withdraw Consent: Revoke consent where processing is based on it.

To exercise these rights, contact us at service@sixpenceonline.com. We will respond within a reasonable timeframe, typically 30 days. We may require verification of your identity.

You can also control cookies through your browser and opt-out of interest-based advertising via tools like the Digital Advertising Alliance's opt-out page.

6. Cookies and Tracking Technologies

We use cookies for essential functions (e.g., session management), performance (e.g., analytics), and targeting (e.g., personalized ads). Categories include:

  • Strictly Necessary Cookies: Required for Website operation.
  • Analytics Cookies: Help us understand usage patterns.
  • Advertising Cookies: Enable targeted ads.

Third-party services like Google Analytics may place cookies on our behalf. You can disable cookies in your browser, but this may limit Website functionality.

We may use pixel tags or similar technologies to track email opens or Website interactions.

7. Children's Privacy

Our Website is not intended for children under 13 years of age (or 16 in some jurisdictions). We do not knowingly collect personal information from children. If we learn that we have collected such information without parental consent, we will delete it promptly. Parents or guardians can contact us at service@sixpenceonline.com for inquiries.

8. International Data Transfers

As a company based in Hong Kong, your information may be processed and stored in Hong Kong or other countries where our service providers operate. These locations may have different data protection laws than your country. We ensure appropriate safeguards, such as standard contractual clauses, are in place for transfers.

9. Retention of Information

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations, resolve disputes, or enforce agreements. For example, account data may be kept while active, and logs for security purposes up to 12 months. After retention periods, we securely delete or anonymize data.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the revised version on the Website with an updated effective date. If changes are material, we may notify you via email or a prominent notice on the Website. Continued use after changes constitutes acceptance.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

EAGLE TIMES TECHNOLOGY CO., LIMITED Room 602, 6th Floor, Qiru Commercial Building, No. 2C Yat Tung Street, Mong Kok, Kowloon, Hong Kong Email: service@sixpenceonline.com

This Privacy Policy is governed by the laws of Hong Kong, without regard to conflict of law principles.